LOUISA DE PAOLA
We were introduced to Louisa de Paola through a past relationship with Zebra International. Louisa approached us after working on commerical retail projects for many years and finally wanted to set up her own residentail design and consultancy studio. She felt our work really resonated with what she wanted to achieve.
Louisa was looking to specialise in the lucrative high end residential interiors market and required a brand that could deliver the qualities that marketplace expects. After 2 rounds of concept design work we started to refine an icon design derived from the initials of the company. The result, after further rounds of refinement is simple and timeless with a real gravitas in it's appearance.
As you would expect with a new brand we have designed and supplied everything from advertising and stationary to hoarding and livery designs all whilst maintaining strict brand guardianship..
Louisa, who owns De Paola Interiors was kind enough to say this about the project. "Stonefern nailed my brand - it is timeless and has a real quality, I would highly recommend Mark and his team!”