We were introduced to Whitelight through our professional relationship with Digital Forest. The owner of Whitelight had hit a creative stumbling block with a previous agency and was looking for a new and fresh direction for their website.
The text content of the website was already in place when Stonefern was invited to help it over the finish line. The site was lacking strong headers, imagery and iconography to help users identify with core pages and messages. We helped put together a packet of imagery and icons that brought the site alive and after a few grid changes, Whitelight were happy to launch their new site.
On the back of our work on their website we were invited to produce elements for various pitch and presentation work, most notably a series of infographics to help clarify and sell their business model. We also produced and supplied a full stationary set, sales packs, icons, folders and press adverts.