We actually met James on a shoot for another client and were instantly struck but his professionalism and sense of humour!
After the shoot we exchanged details and wished him luck. In just a few weeks he got in touch asking for us to rebrand his growing business.
James wanted a brand that really resonated with who he was as a person and how he could see his business growing. With clients like Mastercard and Virgin he needed a professional yet adventurous brand designed that would set him apart within his marketplace and really encapsulate what James is about. (A man who runs hundred of miles across deserts and up mountains from what we can ascertain!)
Once a brand was in place we drew on James's own stock of imagery to create a fresh, strong and adventurous set of printed materials for him to use when promoting his business.